Data Analytics is the future of business and it’s your time to shine. This course will teach everything from what it means to be "big" when using numbers for decision-making purposes all the way up through identifying areas where more information would benefit any business venture and then providing that insight with proper analysis methods so they can make informed decisions about their competitive environment. You'll learn how statistics, machine learning, and programming languages like Python are used in order to solve real-world problems. It's never been easier or more fun!

Course description


This course offers an introduction to big data analytics and Data-driven decision making for all business professionals, including those with no prior analytics knowledge.

Analytical skills are essential in any business. There is a growing need for employees across all areas to know how to read, interpret, and present data in a way that can be understood across all functions and inform decision making.

This course presents an overview of the field of analytics for you to make informed business decisions.

This is a non-technical program, no coding background is required.

It is an introduction to the different analytics methodologies and how are they used, and is not intended to prepare learners to perform analytics themselves but to gain knowledge of what analytics can do.

What you will learn in this course:


  • Basics of analytics terminology.
  • How data is used to make business decisions.
  • Identify the ideal analytic methodology for your specific needs; understand ways to collect, analyze, and visualize data; and utilize data in decision making.
  • Descriptive Analytics and how they are embedded in most organisations.
  • An understanding of how predictive models can improve your ability to make decisions in an uncertain world.
  • Prescriptive Analytics and how it helps to formulate recommendations of what you should do.
  • What is Data Management: Architecture, Quality and Privacy.
  • Master fundamental concepts and practices of the analytics life cycle and understand the best practices for each stage.
With this course, you will have access to over 35 lectures spanning over 4 hours of video content, quizzes at the end of each lesson as well as hands-on projects that challenge your skills while applying them directly to solving real-world problems. You'll also get full lifetime access including videos available on mobile devices so you can learn anywhere anytime! We guarantee once enrolled you won't want to miss out on this opportunity!


Who is this Course For?

This course is perfect for:

·    Entrepreneurs/Business owners,

·    Marketers, Bloggers, Social media managers and in general anyone working in Digital channels.

·    Professionals looking for an upskill opportunity.

·    Finance experts with a desire for making use of their company data.

·    Fresh Graduates that want to get a taste of the different disciplines of analytics.


Meet Your Instructor


I am a problem solver with extensive experience in Data Analytics, Business Strategy and Change management. I have worked for more than 15 years for Corporations and Startups. 

I have been successful in implementing new business models and processes through data-driven insights, as well as adapting lean/agile methodologies. I am also an entrepreneur with a knack for developing creative solutions to complex problems.

My expertise includes training and upskilling, product ownership and program management. 

I love to help others solve complex problems by using data analytics to simplify business processes.

I have a critical but constructive mindset that always seeks balance between thinking, doing and talking - thus creating my own unique style of leadership.

Enrol in Introduction To Data Analytics Today!